Haus Moos: website, brochure, flyer, PR measures and online advertising

Living independently into old age - even on a small budget. Haus Moos in Lüchingen-Altstätten offers its residents affordable, modern apartments and care as required. The non-profit and socially committed home employs 11 people - most of whom have been part of the team for many years. What is now an established form of senior living was still a novelty when the El Merhi-Friedauer family founded Haus Moos in 1993. Although the original living concept has been developed and refined over the years, the basic idea has remained the same. Since 2015, Daniela El Merhi has been the third generation to run Haus Moos in the magnificent St. Gallen Rhine Valley.

Approach, idea and implementation

In addition to thorough theoretical research, the Raskin team got up close and personal on site, spoke to the long-standing specialist staff and enjoyed a lively exchange over coffee and cake in the in-house cafeteria. An enriching experience.

In a workshop, the Raskin Apps team then developed a new website for Haus Moos. Following the new website with accompanying PR and advertising measures (primarily Google Ads), Haus Moos was able to reduce initial vacancies to a minimum.